Our legacy is driven by a passion for cycling, a heritage on two wheels, and a global team rooted in technical expertise.
About Formula 100
Formed from Family
We have always been a family run organization, founded in Germany over 50 years ago by a dad who wanted a better way to clean his kids' bikes and motorcycles. From those humble beginnings, we have grown into a trusted global manufacturer of chemistry and solutions that simply solve our customers' problems.
Trusted Expertise
Our collective know-how stems from our Global Technology Group, which serves a myriad of industries. We are trusted by top companies and manufacturers in aerospace, medical, aviation, defense, semiconductors, and printed circuit boards-all for components that must never, ever fail.
We Make What We Sell
Every formula is proprietary, informed and perfected by days, months, and years spent on the bike, listening to both the best riders on the planet and our loyal customers. Nothing is outsourced; we make what we sell, and we do so with the sole purpose of taking better care of bicycles.
WASH & PROTECT
We’ve made getting your bike spotlessly clean & beautiful has never been easier. Our chemical scientists have spent over 40 years perfecting our bike cleaning products to do the hard work, so you don’t have to. Cleaner, faster, better.
CHAIN LUBES
& OILS
A properly cleaned & lubed drivetrain is the easiest & most affordable way to keep you & your bike riding farther, faster, & more efficiently. We've engineered chain lubes specific for your needs that last longer, protect better & are easier to use.
CLEANERS & DEGREASERS
You need the right tools to give your bike a deep clean & pristine finish. Our bike maintenance accessories are the ideal match to our formulas to get your bike and drivetrain spotlessly clean & ride ready. Simple, fast, effective bike maintenance.
